Wednesday, November 21, 2012

Are you ready for IEC 2013?!



Internet Embroidery Club (IEC) from Martha Pullen!

The Internet Embroidery Club (IEC) is a calendar year membership (January through December) providing embroidery designs of the highest quality for members to download to their own computers. 

When you join, you will be able to download all the designs (January through December) of the calendar year for which you join. Once you sign up, you are automatically given 300 designs and each month a new design-of-the-month is revealed and sent to you! 

 For the price, the value of joining the IEC is phenomenal.

In addition to receiving email notifications as each new design is released, current IEC members will also receive special discounts on select embroidery CDs.

Members may purchase any of the past IEC years at anytime, and access to those designs does not expire after the year is over. Browse all of the designs from 2001-2011, then visit our online store to purchase any of those years.

On the new site, you can:

  • SUBSCRIBE to the brand new 2013 IEC
    • Do this before 12/31 & you can LOCK IN the low price of $49 for LIFE!

  • SHOP previous years' designs!
    • COMING SOON... individually priced designs & bundles!

  • EXCLUSIVE Member Benefits!  
    • Monthly Bonus Designs
    • Special Embroidery CD Pricing
    • Store Discounts

 Do not delay another moment!  Sign up, and take advantage of this awesome deal!

Thursday, November 15, 2012

Black Friday and Cyber Monday Sew Deals

Black Friday and Cyber Monday
is coming soon…
 and Martha Pullen’s Store and Sew Beautiful magazine have pulled all the stops 
to make sure you get great deals for all your heirloom sewing needs.

Take advantage of low prices to get stocked up for Easter.

 Turquoise and Shrimp silk dupioni layered beneath organza create the 
canvas for Kari Mecca's lace appliqué technique coming in the 
January 2013, Easter issue due out in mid December.
I am going to cheat just a little here and give you a sneak peak at two of my favorite dresses coming up in the new Easter issue, due to release in mid December. Why not take advantage of Black Friday deals for your Easter sewing? When you’re ready to dive in, everything you need will be waiting on your sewing table, and you will be able to pat yourself on the back for buying early at the best prices. Use the Black Friday or Cyber Monday discount to stock up on beautiful shrimp silk or turquoise silk dupioni and some silk organza to make one or both of these designs. We promise, these are “easier-to-make-than-they-look” dresses. All of the step-by-step instructions for creating this lace look will be included in the January 2013 issue, and the pattern is “Fairytale Dreams,” new from Kari Me Away. Plan ahead, save now, and you’ll be ready to start on this amazing design as soon as your magazine arrives.

 Sweet Swiss Dot!!! 
This dress by Kathy Dykstra is the FREE PATTERN in our January 2013 issue.
Perhaps you favor a more traditional heirloom look and are thinking along the lines of dotted Swiss, or maybe heirloom batiste, which  you can snag for a special discount with a coupon from November 22-25. The FREE pattern next issue is perfect for heirloom fabrics, and it’s just your style. Designed by Kathy Dykstra, “Olivia’s Swiss Dots and Rosebuds” is fashioned with a unique, asymmetrical placket. This pattern will be provided on the pullout centerfold in sizes 2m to 24m, and the details include delicate little bullion roses and a sweet-and-easy smocking plate. After flipping through pages of beautiful batiste dresses shared throughout the upcoming issue, you’ll not only be ahead of the Easter planning rush, you’ll be ahead on your budget when you take advantage of our pre-season deals.


 All of these dresses were made using the "Pascale" pattern
Okay, I get it. It is Christmas time!! I apologize if pushing Easter at Christmas is putting a damper on your holly jolly spirit. So for you quick sewists who are just getting started on your holiday finery, we have lots of festive fabrics. Be sure to check out the rich scarlet red, wine, green and silver holiday silks for those amazing smocked portrait dresses. Don’t forget the great value in a “Pascale” pattern as well. You probably recognize the "London Bridge" dress in wine silk by Janet Gilbert from the current November 2012 issue (it includes a free smocking plate). In last year’s holiday Sew Beautiful (Issue #139), we featured our popular “Pascale” pattern in three different ways (pictured above). One was a winter wonder in white velveteen with black soutache trim; it included instructions for designing with soutache braid by machine. The other two were scarlet red silk dupioni dresses. One was smocked with an original design by Helen Lively (included in the magazine) and the other was an original bodice pattern by Khristal Jouett (included on the pullout centerfold). This issue was one of my very favorite back issues because it was packed with so many Christmas ideas. 

I still get calls about the free little “Elf Feet” smocking plate from the Chadwick Heirlooms pictorial (pg. 19). Another one of my favorite articles from that issue is the Sweater Refresher from Patricia Key. This designer is a genius at repurposing out-of-date sweaters into new, wearable art.  Her instructions are easy to follow, and so many people have discovered how fun it is to actually design sweaters using their sewing machine instead of knitting needles (a great recycling project for gift-giving). We still have a few of these back issues available and print copies of all back issues will be 50% off on cyber Monday; so don’t miss your chance to get one before they are all gone. 

Merry Sewing Season,
Kathy Barnard

Wednesday, November 14, 2012

Did you also wonder....?? Twitter question answered!

Do you recall this article in our recent 
Ribbon Issue?

We were contacted via twitter by @SewShine, asking about the beautiful flowers that were shown in the pictures of this article, "Origami Ribbon Trim" by Sis Hutchison, but there were no instructions within the text.

I was happy to inform her that they were made with Kari Mecca's Whimsy Sticks!
We sell them online at our Martha Pullen Store.  It is a very simple technique, with instructions right on the package!

In fact, we even have a quick video you can watch that shows the technique, taught by Kari herself!

If YOU run across any questions about the magazine, a particular article or you just want to say "Hello," please do...

We love being "social" !!

Thursday, November 8, 2012

Would you like to meet Martha?

You could WIN an ALL-EXPENSES-PAID TRIP to the Martha Pullen

PLUS: See your item FEATURED in Sew Beautiful magazine & website!




Share the love and care you put into all of your precious sewing creations with fellow Sew Beautiful readers!

You asked for it -- we provided!  We have expanded to include 7 categories!

We'd like to see the work you're most proud of in seven categories:
  • Christening Gowns or Christening Suits
  • Babies (Newborn to 24 months, non-Christening)
  • Children (2T to 6)
  • Children (7-14)
  • Adults (18 and up)
  • Quilting (bed quilts, baby quilts, lap quilts, wall hangings)
  • Sew Beautiful/Martha Pullen (Entries must be made from a Martha Pullen or Sew Beautiful pattern. This includes stand-alone patterns and patterns from the magazines and books.)
(All entries need to be made either by hand or machine in order to be eligible for entry. No purchased or ready-made entries allowed.)


The contest is open to artists in the U.S. and abroad. All entries need to be made either by hand or machine in order to be eligible for entry. No purchased or ready-made entries allowed. Employees or associates of F+W Media, Inc., Martha Pullen Company, Sew Beautiful or their immediate families may not enter. Competition sponsors reserve the right to reject work deemed unsuitable for publication or that does not meet above criteria.
All digital files must be submitted online. You may enter work in any and all categories; there is no limit to the number of entries you may enter. Image files cannot exceed 2MB. The file format must be JPEG. Please avoid using punctuation and characters when naming your files. If your work is selected as a winning entry, we will contact you about sending a hi-res replacement.
All entries are $50. A credit card, check or money order for the required jury fee (in U.S. funds drawn on a U.S. bank) must accompany entry. You may send one check to cover all entries. There will be a $10 charge for returned checks or declined credit cards. Credit cards will be charged within 90 days of contest deadline. Charge will appear as "F+W Contests."
Enter Online
DEADLINE: All entries must be postmarked no later than November 15, 2012.
Entries will be prejudged and finalists will be chosen by the judging panel from Sew Beautiful Magazine, Stitch, Craft Create Magazine and Martha Pullen Company. Award winners and honorable mentions will be selected by the jurors named above. All properly prepared entries will be viewed and judged. The jurors and editors reserve the right to re-categorize the entries.
All of the winners will be notified by December 31, 2012. The results will not otherwise be made public until they are announced in Martha Pullen's Newsletter and recognized on the Martha Pullen and Sew Beautiful websites. Non-winning entrants will not be individually notified of the results. Your cancelled check or credit-card charge will be notification for receipt of your entry.
Occasionally we make portions of our customer list available to other companies so they may contact you about products and services that may interest you. If you prefer we withhold your name, send a note with your name, address and the competition name to: List Manager, F+W Media, Inc., 4700 East Galbraith Rd., Cincinnati, Ohio 45236
*Economy class - continental US or not to exceed $1000 outside continental US